Google Ads Video Certification

Showcase your ability to get results from YouTube and Google Video advertising solutions. Certified users will demonstrate an understanding of how to drive successful campaign outcomes for awareness, consideration, and action goals using YouTube and Google Video advertising solutions. By earning the Google Ads Video Certification, Google recognizes your ability to: Understand why YouTube is a powerful platform for users, creators, and advertisers aiming to achieve awareness, consideration, and action goals Explain how to increase awareness, grow consideration, and drive action with YouTube and Google Video advertising solutions Summarize how to make effective video ads tailored to any marketing objective based on Google’s creative guidance

ISSUED ON
March 22, 2023

EXPIRES ON
March 22, 2024

Verify Certificate

Shopping Ads Certification

ISSUED ON
March 22, 2023

EXPIRES ON
March 22, 2024

Verify Certificate

Google Ads Display Certification

Validate your expertise using Google Display to deliver results that get the most from your display advertising investment. Certified users will demonstrate their ability to develop effective Display strategies and campaigns that achieve specific marketing goals. By earning the Google Ads Display Certification, Google recognizes your ability to: Translate a vision for online marketing into a coherent digital marketing strategy Develop a Google Display strategy with wider company marketing plans Generate a plan to increase awareness, consideration, action and retention using Google Display Develop a plan to reach new and existing customers with Google Display Audiences Ensure Display marketing plan is in alignment with digital marketing budget

ISSUED ON
March 22, 2023

EXPIRES ON
March 22, 2024

Verify Certificate

Google Ads Creative Certification

Showcase your ability to make effective ads for Video, Display, App, and Search campaigns. Certified users will demonstrate an understanding of how to make effective ad creative based on Google’s research-backed guidance and use helpful tools and resources throughout the creative life cycle.

By earning the Google Ads Creative Certification, Google recognizes your ability to:

Make effective ad creative for Video, Display, App, and Search campaigns based on Google’s research-backed guidance.
Use Google’s tools and resources throughout the creative life cycle.
Boost creative performance with experimentation.

ISSUED ON
March 23, 2023

EXPIRES ON
March 23, 2024

Verify Certificate

Grow Offline Sales Certification

Validate your proficiency with the Grow Offline Sales marketing objective. Certified users will also demonstrate knowledge of how to create and launch an offline sales strategy.

By earning the Grow Offline Sales Certification, Google recognizes your ability to:

Create an offline sales strategy that meets your business goals. Use best practices to set yourself up for success.
Build an offline sales solution for omnichannel and offline-only customers. Create a Performance Max for store goals campaign to promote your in-store products and services.
Measure the impact of your offline sales strategy.

ISSUED ON
March 23, 2023

EXPIRES ON
March 23, 2024

Verify Certificate

Google Ads Measurement Certification

Demonstrate your ability to measure and optimize digital ad performance using Google’s measurement solutions. Certified users will show they can understand the metrics that matter and can turn key insights into action to improve Google Ads performance and make an impact on their business.

By earning the Google Ads – Measurement Certification, Google recognizes your ability to:

Translate your marketing objectives into measurable actions
Set up tracking to effectively measure sales, app downloads/installs, and/or leads
Understand how to analyze and action on insights from your conversion tracking data
Choose the right attribution model for your business goals

ISSUED ON
March 22, 2023

EXPIRES ON
March 22, 2024

Verify Certificate

Google Ads Search Certification

Demonstrate your mastery of building and optimizing Google Search campaigns. Certified users will exhibit the ability to leverage automated solutions like Smart Bidding and Audience Solutions to boost campaign performance for specific marketing objectives. By earning the Google Ads Search Certification, Google recognizes your ability to: Translate a vision for online marketing into a coherent digital marketing strategy Develop a Google Search strategy with wider company marketing plans Generate a plan to increase leads, sales or web traffic using Google Search Develop a plan to reach new and existing customers with Google Search Audiences Ensure your Search marketing plan is aligned with your digital marketing budget

ISSUED ON
March 22, 2023

EXPIRES ON
March 22, 2024

Verify Certificate

LinkedIn Marketing Solutions Fundamentals Certification

The LinkedIn Marketing Solutions Fundamentals Certification is designed to help marketers develop the skills and knowledge they need to effectively use LinkedIn’s advertising platform to achieve their marketing objectives. The certification covers a range of topics, including creating and managing campaigns, targeting options, ad formats, and measurement and optimization techniques. Earning the certification demonstrates that you have a solid understanding of LinkedIn’s advertising platform and can create and manage campaigns that effectively reach your target audience. It can be a valuable asset for digital marketers who want to demonstrate their expertise in LinkedIn advertising, and may be useful for professionals who are seeking to advance their careers in digital marketing or social media advertising.

ISSUED ON
March 22, 2023

EXPIRES ON
March 22, 2025

Verify Certificate

Fundamentals of Digital Marketing

Google’s Fundamentals of Digital Marketing indicates an understanding of the key concepts and best practices of digital marketing. It demonstrates that you have completed a structured course of study and have demonstrated your knowledge by passing the assessments.

ISSUED ON
March 22, 2023

EXPIRES ON
March 22, 2024

“Assessments are skills tests. We designed Indeed Assessments to help employers quickly find candidates with the skills they need. With it, employers can send skills tests to candidates and then see how candidates perform in relation to others that have taken the same assessment

Indeed Assessments also lets you proactively take assessments for your Indeed Profile, offering you a way to showcase your skills to potential employers.”

This was prior to indeed changing their max score to “Proficient”. I scored when “Expert” was still a score.